Gannett has experimented with different methods for converting registered users into paid subscribers.

Recently, I’ve worked on designs for a thank you page that encourages users who have just registered for a free trial, the opportunity to get an additional month of free access for only 99¢.

The thinking is to get customers into the habit of viewing our content.

In addition, I designed another offer that gives registered users access to products from a partner site – in this case Audible.com.